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Jaye launched his career in politics with stints in advance, labor organizing and political journalism. He began work as an account executive and then Senior Vice
President and Creative Director at Clinton Reilly Campaigns, at the time the nation’s largest political consulting firm. In 1990, he founded his own firm, Terris and Jaye, which grew into one of the nation’s largest political consulting firms. In 2001, he founded Storefront Political Media to provide political client.